The back story
Gill Kirk set up Lyric Communications in 2005 after a dozen years helping people change their worlds by improving their communications: businesses, agencies, charities and campaign groups.
Her clients come from all walks of our society: FTSE 100 boards, start-up charities, infrastructure companies, government or members' groups. She's helped them in times of excitement and times of challenge: rebrands, five-year plans, community engagement on radical projects, mending fragile teams, auditing past nightmares (lessons learnt), media / public speaking and high-level political communication. (Click here to read more about those.)
And before she founded Lyric, Gill won fast-tracked benefits for people with Motor Neurone Disease, got VAT removed from the shop-price of continence pads and led Heathrow's political and community relations for the building of T5, the proposed third runway and Concorde's retirement. She was Head of Public Affairs at BAA Heathrow, Director of Campaigns and Media at RNID, an NGO director, charity trustee, agency consultant and a trend-beating parliamentary candidate.
She's still a charity trustee, and also a parent. She's added both scriptwriting and children's mythology-telling to her communications armoury and that learning's delighted her clients. A very deep understanding of story and audience informs all her work. "I have one of those rare jobs where I use my degree in language and literature every single day," she says. "Every mistake - in stories or in life - can be traced back - and so often, it all comes down to communication."